Our mission

AYUMA was born close to home.
My brother is a professional football player, and I noticed that many of the supplements he was offered contained ingredients that did more harm than good. This sparked my curiosity and led me to do my own research. I soon realized I wanted to create a brand that does things differently. One that relies exclusively on natural ingredients and works in harmony with the body.

During a journey through Indonesia, this vision was further strengthened. I experienced firsthand the power of nature and how deeply natural remedies are rooted in daily life. The name AYUMA comes from Ayu (beauty and health) and Ma (strength and nature), reflecting our philosophy: active by nature.

All AYUMA products are made in the Netherlands and independently tested for quality and safety. We stand for purity, transparency, and respect for the body. No unnecessary additives, only carefully selected natural ingredients to support an active and healthy lifestyle.

Nino Wilkes

Founder | AYUMA

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